Time is limited for all of us - video production is about coming together and being part of your journey not just a transaction.
We value our customers’ time. We want to make sure we help them the right way by providing the right video products to get the right results. Partnering and collaborating with people to see lift, growth, awareness, sales is what fuels our business.
Sometimes people want to quickly know how much a video costs - but in our experience, video production is less transactional than other services. We’ve seen time and time again, people get videos produced that they can’t use and throw them away because they don’t meet the brand standards, miss the mark or simply are too embarrassing to show to the world.
It’s like hiring a painter; someone can quote $2,000 for a house while someone else might say $3,500. Quickly you realize why the difference in price. The cheaper painter might be less careful with the stroke, he or she might rush the job to get to the next one and might say tell me what you want, and I just do it. While the “expensive person” provides ideas on colour combinations and style and is more invested in the project rather than just doing a job. Slight nuances impact the quoting process and make a difference on the final product and ultimately your bottom line.
On the other hand, it’s not about giving a project to the highest quote either. We recommend finding the correct one - the balance between quality, client service and communication, attention to detail, and technical expertise. Finding a company that's going to deliver the video you need, you can be proud of, is well-produced and best of all, let you sleep at night.
At Gut & Grit Media, we want to be part of the process; we want to be somewhat embedded in the business, to provide the most value, not just be an order desk. We want to ensure the time and money you put into producing videos with us is worthwhile and makes a difference in your business.
So keep in mind the following before you create videos:
✅ Put together a road map of what you need to communicate.
✅ Understand your audience.
✅ Develop content pieces that take your audience on a journey.
✅ Make that journey exciting and knowledge-rich.
✅ Share unique concepts and entertain where possible.
✅ Be willing to be "edgy" within the context of your industry.
✅ Lastly, create videos you'd want to watch!
Your time is limited so find the right video production company to give you the best quality and experience and most value. Choose the correct quote, not just the cheapest one.
Quick takeaways
In our experience, video production is less transactional than other services
Slight nuances impact the quoting process and make a difference on the final product and ultimately your bottom line
Find the right company to give you the best quality and experience and most value. Choose the correct quote, not just the cheapest one
Gut & Grit Media - Create video that matters.
We're a Toronto full-service video production company servicing Toronto, Vaughan, Canada. We create and produce video content that emotionally resonates with people, sparks action and turns them into your audience and customers.
Connect with the Gut & Grit Media team:
647 836 9353
info@gutandgrit.com
Social:
Instagram: https://www.instagram.com/gut.grit/
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